After announcing our recent partnership with Songstats, we’ve spoken to Oskar Eichler, their CEO, to get a better idea of how this powerful platform can help artists and labels turn data into momentum.
We dive into the story behind their all-in-one analytics tool, explore its most-loved features, and share some expert tips on how you can leverage real-time insights to drive your next release forward.
Tell us the story about how Songstats came to life. What were you doing before Songstats, and how did it lead you down this path? What gap in the music-data landscape were you trying to fill?
Songstats was born out of our work on 1001Tracklists — a platform that tracks DJ sets across festivals, radio shows, and mixtapes. In 2015, I connected with my co-founders Evan Sacks and Jacob Merlin, and we quickly realized the immense value this data held for producers and labels. That’s when the idea for “1001Tracklists for Artists” emerged — a tool to alert artists when top DJs supported their tracks.
As we developed the MVP, it became clear that we needed more than just DJ data. So we expanded our vision to build a cross-platform analytics tool — combining real-time insights from Spotify, Apple Music, SoundCloud, Beatport, YouTube, Shazam, Radio Airplay, and more — all in one unified dashboard.
What does Songstats offer today that artists, labels, and managers can’t get anywhere else?
Our standout feature is the Activity Feed — a real-time stream of performance highlights across all your tracks and profiles. Whether it’s a new Spotify editorial playlist position, a Beatport chart entry, a Shazam milestone, a Syndicast radio spin, or fresh DJ support, Songstats brings it all together. You can customize what you see and receive instant push notifications on both mobile and desktop.
The music industry moves fast. Songstats helps artists and teams stay one step ahead — to catch every opportunity, celebrate every win, and build lasting momentum.
Which three features or analytics do your users rave about most, and why?
1. DJ Support via 1001Tracklists
Our exclusive integration with 1001Tracklists helps users see when and where DJs are playing their music. This data is powerful: it boosts credibility, validates club performance, and creates networking opportunities. It’s also a unique way to measure pre-release traction.
2. Sharing Artworks
Our custom milestone artworks are a fan favorite. Songstats users instantly generate sleek, on-brand visuals to share key achievements — playlist placements, chart entries, airplay, and more. It’s the easiest way to keep fans engaged and amplify every win on social media.
3. Label Profiles
We’re the only platform that centralizes label catalog performance. Record labels can view all their releases in one place and track growth holistically, while artists can explore label performance to find the right partner or even gain insight into, and take inspiration from, the label’s promotion strategies.
How do the needs of artists differ depending on where they are in their career?
Emerging artists are often focused on growth — every playlist or support is a chance to build momentum and connect with new fans. At this stage, it’s all about reacting quickly and making the most of every breakthrough.
For more established artists, the focus shifts to optimization and strategy. They use Songstats to understand why a track took off, where it’s gaining traction, and how to reinvest in that success — from regional tour routing to marketing spend.
We’re offering Syndicast users a 20% discount on Songstats – how should new users make the most of their first 30 days?
Here’s a simple game plan to get started:
Step 1: Dive into Your Data
Explore the Analytics and Audience tabs to uncover what’s working — from top-performing platforms and regions to audience demographics and top social engagement.
Step 2: Plan with Purpose
Use these insights to refine your next moves. Whether it’s using the Songstats Marketing Tools to get Playlist or Creator Recommendations, or using audiences insights to run more targeted ads. Let the data guide your strategy.
Step 3: Stay Alert in Real-Time
Enable push notifications and keep an eye on your Activity Feed. Know the moment your track hits radio or is being used in a viral video — and use that momentum to strengthen relationships and build buzz.
Step 4: Amplify Your Success
Celebrate and share your wins with our milestone artworks. They’re a simple way to showcase progress, inspire fans, and catch the attention of tastemakers and promoters.
Find out more about Syndicast’s partnership with Songstats.