Syndicast Partners with Trolley to Support Global Payment Operations for Labels and Distributors

Radio remains one of the most powerful discovery and income drivers in music. It generates reach, engagement, and measurable performance signals across global markets.

Syndicast is a technology-driven radio promotion and syndication platform, connecting artists, labels, and distributors with 2,700+ verified radio stations across 120+ countries, delivering real-time airplay data powered by WARM and performance insights via Songstats.

As radio activity scales globally, so does the operational complexity around managing payments to artists, collaborators, and rights holders across multiple territories, currencies, and tax systems.

This is where Trolley fits in.

Trolley is a global payouts platform built for royalties and creator payments—helping companies replace manual payout processes with scalable infrastructure for compliant onboarding, automated tax documentation, and multi-currency payments to over 200 countries.

The partnership brings these two layers closer together, without overlapping their roles.

Syndicast generates and tracks global radio airplay and performance data. Trolley provides the infrastructure needed to manage and execute payouts to artists and partners.

What this means in practice:

• Labels and distributors using Syndicast can access Trolley’s payout tools directly within the platform’s partner section
• Trolley’s embeddable onboarding flow allows users to set up and manage payouts without leaving their existing workflows
• Syndicast’s airplay and performance data can support internal reporting and financial processes on the label side

“Radio airplay creates real value for artists and labels, but the operational side of managing payments globally can quickly become complex,” said Robert Gaspar, Co-owner and Head of Business Development at Syndicast. “Trolley provides a clear solution for handling payouts at scale, which complements how our partners already use Syndicast.”

“As labels and distributors scale global campaigns, payouts quickly become one of the most operationally complex parts of the business,” said Tim Nixon, CEO & Founder of Trolley. “Our goal is to remove that complexity, by giving teams the infrastructure they need to manage global payouts in a way that’s scalable, compliant, yet aligned with how they’re already working.”

Labels and distributors interested in learning more can reach out via our contact form or visit trolley.com.